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Craft Breweries Bring Product Diversity to the General Consumer Population
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Tags: Craft Beer Beer Store

Beer is regarded as the third most popular beverage in the world after water and tea and is among the most widely consumed alcoholic drinks by the masses.

The alcoholic beverage is so popular that it is a common sighting in almost every country in the entire world, including the United States, the United Kingdom, Canada, the Philippines, Mexico, the Republic of Ireland, Sweden, Germany, Italy, and Norway. Drinking beer has been a part of the American culture for many centuries that it has become one of the most widely consumed beverages despite its alcohol content.

With the ever-growing popularity of beer among the masses, itís only normal for the beverage to spawn different variants throughout the years.

Although the very first commercial brewery in the United States began producing and manufacturing brews in the 1600s, the trend of crafting specialty brews only began in the 1960s.

Large breweries and companies that mass produce beers focus on quantity in order to meet the high demands of the lucrative market, while craft beers or specialty brews are unlike its mainstream counterparts because they focus on flavor and quality over quantity, enabling them to cater to the preferences and palates of a limited number of audiences who are looking for a different type of beer drinking experience.

Although there are some large breweries that produce their own batches of specialty brews, they are often not able to sustain it since the process of creating craft beer is more meticulous compared to making mainstream brews.

Microbreweries and nanobreweries are more adept at producing small batches of specialty brews because they donít have the huge and stressful responsibility to meet the demands of a larger consumer base. And from a business standpoint, itís much wiser for the large breweries to stick to making mass produced brews because it is more profitable.

The emergence of craft beer is good for the general consumer population because it adds a necessary diversity of products that a market usually needs. Without craft beer, consumers will be stuck with mass-produced brews that often donít bring any new or special to the table.

Even though there are many kinds of mainstream brews from different companies and breweries, they donít possess the incredible variety of flavor, aroma, appearance, and mouthfeel that specialty brews offer.

Here in the United States, beer can be found and purchased at restaurants, bars, convenience stores, supermarkets, grocery stores, food outlets, and many more. But the selection of brews that are available in these establishments can oftentimes be limited to mainstream brews and only a few or non-existent craft beer choices.

Good thing though that there are Craft Beer Shops that specialize in providing specialty brews to their customers, which enables them to cater to every need of their clientele with regards to craft beer.

Whether you are looking for a hard-to-find craft beer or a specific specialty brew, then you should visit a shop that focuses on selling craft beer products.


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